Greetings BEC’s,
Good news: The communications team at NCOA has created three radio Public Service Announcements (PSA’s) which will be available
for you to use in your outreach efforts. On our next full network webinar Armando Trull of our communications team will be sharing how to use the PSA’s and will highlight the process of pitching them to local radio stations in your service area.
Before our call on November 7th, I will send out an email to the listserv with an attached template pitching the PSA’s along with a link to the PSA’s for you to view and utilize in the future.
The PSA’s have already aired in several markets and have had great traction in terms of web clicks.
Examples: Baltimore 80%, Jackson Mississippi 386%
~Randy
Randy Feliciano, MPA
Senior Program Manager, Center for Benefits Access
Phone: 571-527 -4008
National Council on Aging
Improving the lives of millions of older adults, especially those who are struggling
251 18th Street South, Suite 500
Arlington, VA 22202
ncoa.org | @NCOAging
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